We regularly assist our clients in maximizing the commercial proactivity of account officers.

For 3 years, Nouvelles Donnes has actively addressed the development of “light” IT solutions to test new multichannel customer relations.

The objective of this initiative is to implement innovative solutions to:

  • Improve the efficiency of commercial proactivity
    • Increase the number of contacted clients, improve appointment rates, and optimize client interviews
    • Contact the right customers, at the right time, through the right channel
    • Get treatment rates and contact rates close to 100%
  • Enhance customer satisfaction and the quality of the relationship
    • Regularly maintain a fluid and nonintrusive customer relationship program
    • Integrate commercial campaigns according to the desired intensity of the relationship
    • Improve customer perceptions of contact patterns during outbound contact

We are moving from "events for all customers" to "all-customer events" and from "product sales opportunities" to "contact patterns."







Contact Franck-Alain Affali